Plaza Premium Lounge Extends Its Lounge Services to China's High-Speed Rail Stations
Plaza Premium Group (hereinafter referred to as "Plaza Premium") through its Plaza Premium Lounge – the world's first and largest independent airport lounge network – will extend its lounge services to China's high-speed railway stations. In a first-of-its-kind collaboration with DragonPass, a globally leading smart premium travel service platform, the partnership aims to elevate and set a new global standard for railway station services and hospitality, providing travelers with a superior travel experience.
The "DragonPass X Plaza Premium Lounge" high-speed rail lounge debuts at Changsha South High-Speed Railway Station, with a grand opening in January. Changsha is a key transit hub connecting major cities such as Guangzhou, Shenzhen, Wuhan, and Shanghai, handling a monthly passenger throughput of 5.5 million. The collaboration also includes two other first-tier cities in China, which serve as major transportation hubs linking multiple cities; details of these will be announced later.
Mr. Song Haixi, Founder and CEO of Plaza Premium Group, said: "This partnership with DragonPass is a groundbreaking move that allows us to extend the expertise and international recognition we have built over 20 years of service in the global airport sector beyond airports. In recent years, high-speed rail ridership growth has been explosive, even after the pandemic. Taking high-speed rail will be one of the most popular travel modes under the 'new normal' in China. We are very excited to bring the group's world-class service standards to cities across China."
As a globally leading high-quality travel platform, DragonPass brings together a wealth of services including lounges, chauffeured cars, fast-track security, dining experiences, VIP access, valet parking, concierge services, and premium healthcare. It allows travelers to enjoy convenient and comfortable travel experiences on a single platform. DragonPass has always focused on core travel scenarios such as airports and high-speed rail, centering on digital membership benefits, and provides one-stop membership services for global clients and users. To continuously elevate the travel experience and meet diverse user needs, DragonPass's collaboration with Plaza Premium is dedicated to upgrading the high-speed rail lounge service experience, comprehensively improving quality in areas such as environment, dining, multimedia equipment, and staff training.
Mr. Cai Kehui, Chairman of DragonPass, said: "In the extraordinary year of 2020, we felt that opportunities and challenges coexisted. With the rapid development of China's high-speed rail, the network extends to more and more stations, and more high-net-worth individuals choose rail travel. Despite the impact of the pandemic, we remain optimistic about the space and commercial prospects of high-speed rail development. We believe 2021 is the first year of the high-speed rail passenger experience. The reason we chose to cooperate with Plaza Premium is precisely because of their professional lounge service standards. They consistently uphold an innovative concept to deliver exceptional travel service quality to passengers, which aligns with our vision. Through deeper cooperation with Plaza Premium, we hope to leverage the momentum of high-speed rail, integrate travel resources, empower high-speed rail, and bring more convenient and comfortable travel experiences to passengers at more high-speed rail stations."
The "DragonPass X Plaza Premium Lounge" at Changsha South High-Speed Rail Station began operations on January 26, 2021. The lounge is centrally located on the ground floor of the station, featuring two-way entrances and exits for easy access from both sides. Covering an area of 700 square meters, it can accommodate 290 guests at a time. The main color scheme is festive and vibrant red, reflecting the local culture of Changsha.
Plaza Premium Group has always promoted family travel experiences and sustainable development strategies. The lounge features a nursing room and the station's only children's area, the "Kids' Corner," and has partnered with international toy brand Masterkidz to promote early childhood education and sustainable development. The group is committed to providing a safe and hygienic environment. The lounge also follows the group's "Your Wellbeing, Plaza Premium's Mission" initiative, offering comfortable seating and dining spaces to encourage personal space and social distancing. Passengers can order meals through a mobile app, enjoying a seamless, contactless dining experience. All meals are individually pre-packaged, offering a selection of snack sets and various beverages.
The lounge is open daily from 6:30 to 22:00, priced at 88 RMB per person for two hours. DragonPass users can enjoy the lounge for free. Parts of the lounge are designated for special groups such as military personnel, the elderly, and those with limited mobility, free of charge.
In addition to Changsha, two more high-speed rail lounges will open in two other first-tier cities in China in the second quarter of this year. Plaza Premium Lounge will continue to bring new travel experiences and comfortable services to major high-speed rail stations across China.
Changsha South High-Speed Rail "DragonPass Lounge X Plaza Premium Lounge" - Reception
Changsha South High-Speed Rail "DragonPass Lounge X Plaza Premium Lounge" - Dining Area
Changsha South High-Speed Rail "DragonPass Lounge X Plaza Premium Lounge" - Comfortable Seating
Changsha South High-Speed Rail "DragonPass Lounge X Plaza Premium Lounge" - Individually pre-packaged meals for a contactless dining experience
