'Thousand-Li Fang County: Poetry, Wine, and Distant Lands; Sacred Land of Yao Ancestor, Home of the Wild People' Cultural Tourism Promotion (Xi’an Station) Held
In the balmy April, flowers are in full bloom everywhere. On the afternoon of April 17, the Fang County and Yaozhihe Cultural Tourism Promotion (Xi’an Station) was successfully held in Xi’an.
At the promotion event, Fang County sincerely invited friends from Xi’an and tourists nationwide to come to Fang County, to experience the vastness of the thousand-li Fang County, appreciate the charm of the millennium-old Book of Songs, and taste the magic of the thousand-year-old rice wine! They also prepared 'five major gift packages' for friends from Shaanxi and launched three premium travel routes for tourists to choose from. The Yaozhihe Tourism Resort introduced the resort and announced preferential tourism policies, inviting visitors to enjoy beautiful scenery, savor mouth-watering cuisine, and experience unique local customs for a return-to-simplicity trip.
To deepen and expand cultural tourism exchanges and cooperation between Xi’an and Fang County, Shaanxi Xi’an Renwoxing Journey International Travel Agency Co., Ltd., Shaanxi Gangqinglv, and Shaanxi Aishang Travel International Travel Agency signed cooperation agreements with Fang County Yaozhihe Travel Agency.
Fang County’s cultural tourism promotion entering Xi’an is not only a meeting of two cities but also a win-win partnership. At the on-site tourism product exhibition area, over 60 agricultural and cultural tourism specialty products were displayed for sale, including Fang Xiaoling and Shi Xiaoya IP cultural creative products, Book of Songs-themed cultural products, Xijia Pan bronze mirror cultural products, Xiguan Impression daily necessities cultural products, Fang County small flower mushrooms, black fungus, and morel mushrooms.
During the event, Fang County also conducted promotions at popular scenic spots such as Xi’an Bell Tower Square and the Tang Dynasty Everbright City. The performances of folk songs from the Book of Songs, 'Guan Ju' and 'Tao Yao', attracted many tourists. The two IP spokespersons, Xiao Shuang and Xiao Ye, also became popular photo-check-in figures at Xi’an’s hot attractions, with many Xi’an citizens and tourists taking photos with them. At the event, Fang County distributed over 2,000 copies of cultural tourism promotional materials to Xi’an friends, helping them better understand Fang County’s cultural tourism and health resources. They also gave away more than 500 free tickets to scenic spots such as Yeren Valley, Cherry Blossom Island, Qingfeng Grand Canyon, and Guanyin Cave, sincerely inviting Xi’an citizens and friends to visit Fang County for tourism and sightseeing.