Chunhui Lewan (Qingdao) Annual Gala & Listing Report Conference Comes to a Triumphant Close

On January 24, 2024, the Chunhui Lewan (Qingdao) Annual Gala and Listing Report Conference was grandly held in Qingdao, Shandong. The event was hosted by Fujian Chunhui Travel Group and Chunhui Lewan Shenzhen Headquarters, and organized by Chunhui Lewan Shandong Branch. Distinguished guests included Mr. Li Yanbang, Chairman of Chunhui Travel Group and Chunhui Lewan; Mr. Ma Zhiqiang, Founder of Chunhui Travel Group; Ms. Zheng Yabin, General Manager of Chunhui Travel Group; Mr. Hu Hongrui, President of Chunhui Lewan; Mr. You Dongting, Vice President of Chunhui Lewan; Mr. Li Zhitao, Member of the Chunhui Lewan Market Development Committee; Ms. Liu Minghui, General Manager of Chunhui Lewan Shandong Branch; Mr. Guo Lang, Head of Chunhui Lewan Tianjin Branch; Mr. Li Xiaotian, Head of Chunhui Lewan Beijing Branch; Ms. Fu Lanyue, General Manager of the Product Department of Chunhui Lewan Shandong Branch; Ms. Zhu Huijun, Head of Chunhui Lewan Qingdao Branch; Mr. Zhai Yong, Head of Chunhui Lewan Zibo Company; as well as partners from across the country, media representatives, and nearly a thousand attendees who together witnessed the brand's brilliant achievements and future prospects.

The conference opened with welcome speeches by Mr. Li Zhitao, Member of the Chunhui Lewan Market Development Committee, and Ms. Fu Lanyue, General Manager of the Product Department of Chunhui Lewan Shandong Branch. Mr. Li Zhitao noted that Chunhui Lewan is a new type of travel brand built around cruise tourism, dedicated to offering consumers high-quality travel products and services and building the world's largest cruise tourism platform. He thanked Fujian Chunhui Travel Group and Chunhui Lewan Shenzhen Headquarters for their strong support, all staff at Chunhui Lewan Shandong Branch for their hard work, and all guests for attending. He expressed the hope that the conference would help more people understand and recognize the brand value and development potential of Chunhui Lewan. Ms. Fu Lanyue reviewed the development of the Qingdao market in 2023, shared its advantages and unique features, showcased its achievements and honors, and presented future plans and goals. She stated that the Qingdao market would continue to uphold Chunhui Lewan's brand philosophy, constantly innovate and improve products and services, offer Qingdao residents richer travel choices, and contribute to brand building and market expansion.

In his speech, Mr. Ma Zhiqiang, Chairman of Chunhui Travel Group, emphasized that the group has always embraced a business philosophy of putting customers first and service at the core, striving to deliver high-quality, safe, and comfortable travel experiences. He noted that Chunhui Lewan is a controlled brand under Chunhui Travel Group, which provides comprehensive travel services and official licensing. Born during the toughest period of the nationwide fight against the pandemic, Chunhui Lewan's origin may have been modest but its significance is extraordinary, embodying the indomitable fighting spirit of Chinese entrepreneurs and a forward-looking strategic vision for the future of tourism. He gave full recognition and praise to Chunhui Lewan's achievements and progress, and offered high hopes and blessings for its future.

Mr. Li Yanbang, Chairman of Leyou Group, then took the stage and remarked that Chunhui Lewan, as a new cruise-focused travel brand, has injected fresh vitality and opportunities into the industry with its innovative business model and superior products and services. Despite the pandemic over the past two years, the brand did not stand still but pressed ahead against the odds, achieving remarkable results. It opened more than 90 branches across China, partnered with over 1,700 travel agency stores, and, at the end of 2023, successfully listed on NASDAQ in the United States under the ticker CHLW, ranking among the top three travel companies globally in terms of capital market value and attracting widespread attention and enthusiasm from global markets, with virtually unlimited future potential. He expressed heartfelt gratitude and respect to the team and partners, along with full confidence and high expectations for the future.

Mr. Hu Hongrui, President of Chunhui Lewan, presented a detailed overview of the brand's positioning, philosophy, vision, mission, core values, culture, products, services, strengths, and strategy, explaining in depth the brand value and development potential. He stated that Chunhui Lewan's brand positioning is 'to create a travel brand with warmth,' its philosophy is 'making travel simpler and life better,' its vision is 'enjoy a beautiful and happy life, and let your dreams come true,' its mission is 'to provide consumers with quality travel products and services, partners with efficient operations and management support, employees with broad development and growth opportunities, and society with positive contributions and value,' its core values are 'innovation, cooperation, win-win, responsibility, and gratitude,' its culture is 'travel with joy, live with delight,' its product is 'cruise tourism plus,' its service is 'one-stop travel services,' its strengths are 'resources, channels, platforms, teams, models, and capital,' and its strategy is 'with cruise tourism as the core, market-oriented, product-based, service-assured, brand-targeted, innovation-driven, cooperation as the means, win-win as the concept, responsibility as the foundation, and gratitude as the attitude.' He stressed that Chunhui Lewan's brand value is reflected not only in the company's scale and performance but also in its social responsibility, contributing to social harmony and progress.

Mr. You Dongting, Vice President of Chunhui Lewan, introduced the company's market development and business partnership model. He emphasized that Chunhui Lewan is a brand of boundless possibilities and potential, offering not only outstanding travel products and services to consumers but also broad growth and development space for partners. It represents not only a chance to realize dreams but also a new direction and opportunity for the travel industry. His speech deeply moved everyone present, and with passion and conviction, he ignited enthusiasm and drive throughout the audience—a true promotion of the brand, an inheritance and celebration of its culture, and an interpretation and fulfillment of the Chunhui Lewan dream.

The conference also featured award ceremonies and signing sessions, recognizing outstanding teams and individuals, and conducting on-site partnership signings with newly joined branches, showcasing Chunhui Lewan's formidable strength and growth potential. A variety of splendid performances created a joyous atmosphere. Leaders took the stage together for a toast, wishing Chunhui Lewan even greater achievements in the coming year. A lucky draw added interaction and fun, with generous prizes presented to guests.

The Chunhui Lewan (Qingdao) Annual Gala and Listing Report Conference was the grand finale of the 2023 annual celebrations, not only drawing a perfect conclusion to the year's accomplishments and honors but also marking a fresh starting point for 2024 and painting a beautiful picture of plans and goals ahead. In the new year, Chunhui Lewan will continue to enhance its brand image and market competitiveness, promote sustained and healthy development, and make even greater contributions to the innovation and prosperity of the tourism industry.